A long linear fireplace set into a dark steel wall beside floor-to-ceiling glass at dusk

Dealer program open · modern linear fireplaces and inserts

Fire, drawn as a line.

HearthFrame Fireplaces builds linear fireplaces and fireplace inserts that read as architecture. We're appointing independent dealers and resellers to bring them to market.

Trade pricing

Margins structured for showrooms, builders and online resellers.

Room to grow

A deliberately small network with defined local markets.

Ready to sell

Training, drawings, photography and copy from day one.

01Design

Heat, reduced to its outline.

A linear fireplace should disappear into the wall until it's lit — then become the calmest thing in the room.

Close view of a blackened steel frame meeting a clear glass face with flame behind

01

One horizon

Every model is drawn around a single, uninterrupted line of flame. Nothing competes with it — no logs, no ornament, no visible hardware.

02

Steel and glass only

Blackened steel surrounds and clear glass faces keep the finish quiet enough for any interior, from gallery-white to deep charcoal.

03

Specified, not decorated

Dimensioned drawings, clean-face framing details and consistent proportions make our units easy for architects to specify and installers to fit.

02Two formats

Linear fireplaces

Long, low fireboxes framed in blackened steel and finished with a clean glass face. Built to sit flush in a feature wall and run the width of a room.

Fireplace inserts

Slim steel inserts that convert an existing opening into a crisp, modern line of flame — a renovation upgrade without rebuilding the wall.

03Shop

The collection

Linear fireplaces and fireplace inserts for homeowners, available online and through authorised dealers.

Opening soon

The online collection is being finalised.

For sizing, pricing or availability today, write to sales@hearthframefireplaces.com and we'll connect you with the right dealer.

Carry a line that sells itself on the wall.

Showrooms, builders and online retailers: tell us about your business and we'll walk you through trade terms for HearthFrame Fireplaces.